{"id":2816,"date":"2017-03-27T11:59:37","date_gmt":"2017-03-27T09:59:37","guid":{"rendered":"https:\/\/teamdeck.io\/?p=2816"},"modified":"2023-01-16T12:44:08","modified_gmt":"2023-01-16T10:44:08","slug":"shelfware-stop-wasting-money-software-dont-use","status":"publish","type":"post","link":"https:\/\/teamdeck.io\/bg\/\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435-\u043d\u0430-\u043f\u0440\u043e\u0435\u043a\u0442\u0438\/shelfware-\u0441\u043f\u0440\u0435\u0442\u0435-\u0434\u0430-\u0433\u0443\u0431\u0438\u0442\u0435-\u043f\u0430\u0440\u0438-\u0441\u043e\u0444\u0442\u0443\u0435\u0440-\u043d\u0435-\u0438\u0437\u043f\/","title":{"rendered":"Shelfware - \u0441\u043f\u0440\u0435\u0442\u0435 \u0434\u0430 \u0445\u0430\u0440\u0447\u0438\u0442\u0435 \u043f\u0430\u0440\u0438 \u0437\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u043a\u043e\u0439\u0442\u043e \u043d\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442\u0435"},"content":{"rendered":"<div class=\"vc_row wpb_row vc_row-fluid redl-row-section padding-default bgv-default bgh-default halign-default\"><div class=\"wpb_column vc_column_container text-left vc_col-sm-12 padding-default bgv-default bgh-default halign-default\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"text-align: justify;\">\u041a\u0430\u043a\u0432\u043e \u0449\u0435 \u043a\u0430\u0436\u0435\u0442\u0435, \u0430\u043a\u043e \u0432\u0438 \u043a\u0430\u0436\u0430, \u0447\u0435 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u043c\u043e\u0436\u0435 \u0434\u0430 \u0435 \u043f\u0440\u043e\u043f\u0438\u043b\u044f\u043b\u0430 \u0434\u043e 37% \u0440\u0430\u0437\u0445\u043e\u0434\u0438 \u0437\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0438 \u0432\u0438\u0435 \u0434\u043e\u0440\u0438 \u043d\u0435 \u0441\u0442\u0435 \u0437\u0430\u0431\u0435\u043b\u044f\u0437\u0430\u043b\u0438 \u0442\u043e\u0432\u0430?<\/p>\n<p style=\"text-align: justify;\">\u041d\u0435 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0442\u043e\u0432\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u00a0<a href=\"https:\/\/www.1e.com\/resource-center\/the-real-cost-of-unused-software-2015\/\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/www.1e.com\/resource-center\/the-real-cost-of-unused-software-2015\/\">\u0442\u0430\u0437\u0438 \u0442\u043e\u0447\u043d\u0430 \u0441\u0443\u043c\u0430 \u043f\u0430\u0440\u0438<\/a>, \u043d\u043e \u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e \u0449\u0435 \u043f\u043e\u0445\u0430\u0440\u0447\u0438\u0442\u0435 \u043f\u043e\u043d\u0435 \u043d\u044f\u043a\u043e\u043b\u043a\u043e \u0434\u043e\u043b\u0430\u0440\u0430 \u0437\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u043a\u043e\u0439\u0442\u043e \u043d\u0435 \u0432\u0438 \u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c.<\/p>\n<p style=\"text-align: justify;\">\u0410\u043a\u043e \u0441\u0442\u0435 \u0440\u044a\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b \u043d\u0430 \u043f\u0440\u043e\u0435\u043a\u0442, \u0433\u043b\u0430\u0432\u0435\u043d \u0438\u0437\u043f\u044a\u043b\u043d\u0438\u0442\u0435\u043b\u0435\u043d \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u0438\u043b\u0438 \u0433\u043b\u0430\u0432\u0435\u043d \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u043e\u043d\u0435\u043d \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440, \u043e\u0442\u0433\u043e\u0432\u043e\u0440\u0435\u043d \u0437\u0430 \u043e\u0441\u0438\u0433\u0443\u0440\u044f\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0437\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430, \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0442\u0435 \u0434\u043e\u043f\u0440\u0438\u043d\u0435\u0441\u043b\u0438 \u0437\u0430 \u0442\u043e\u0437\u0438 \u043f\u0440\u043e\u0431\u043b\u0435\u043c.<\/p>\n<p style=\"text-align: justify;\">\u0421\u0430\u043c\u043e \u043d\u0430 \u043f\u0430\u0437\u0430\u0440\u0430 \u043d\u0430 CRM \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u044a\u0442, \u0438\u0437\u0432\u0435\u0441\u0442\u0435\u043d \u043e\u0449\u0435 \u043a\u0430\u0442\u043e \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u0437\u0430 \u043a\u043e\u0439\u0442\u043e \u043d\u0438\u043a\u043e\u0439 \u0432 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0446\u0438\u044f\u0442\u0430 \u0432\u0438 \u043d\u0435 \u0441\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0443\u0432\u0430, \u0432\u044a\u0437\u043b\u0438\u0437\u0430 \u043d\u0430 $18 \u043c\u0438\u043b\u0438\u0430\u0440\u0434\u0430.<\/p>\n<p style=\"text-align: justify;\">\u0417\u0430\u0449\u043e?<\/p>\n<p style=\"text-align: justify;\">\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u044a\u0442 \u0435, \u0447\u0435 \u0441\u0430\u043c\u043e 40% \u043e\u0442 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0446\u0438\u0438\u0442\u0435, \u043a\u043e\u0438\u0442\u043e \u0432\u043d\u0435\u0434\u0440\u044f\u0432\u0430\u0442 CRM \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438, \"\u043f\u043e\u0441\u0442\u0438\u0433\u0430\u0442 \u043f\u044a\u043b\u043d\u043e\u0446\u0435\u043d\u043d\u043e \u043f\u0440\u0438\u0435\u043c\u0430\u043d\u0435 \u043e\u0442 \u043a\u0440\u0430\u0439\u043d\u0438\u0442\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\", \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438 CSO Insights.<\/p>\n<p style=\"text-align: justify;\">CRM, \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438 \u043c\u0435\u0434\u0438\u0438, \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0437\u0430 \u0430\u043d\u0430\u043b\u0438\u0437, <a href=\"https:\/\/teamdeck.io\/bg\/\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435-\u043d\u0430-\u043f\u0440\u043e\u0435\u043a\u0442\u0438\/\u0441\u043e\u0444\u0442\u0443\u0435\u0440-\u0437\u0430-\u043f\u043b\u0430\u043d\u0438\u0440\u0430\u043d\u0435-\u043d\u0430-\u043f\u0440\u043e\u0435\u043a\u0442\u0438-\u043a\u0430\u043a\u0432\u043e\/\">\u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0437\u0430 \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 \u043f\u0440\u043e\u0435\u043a\u0442\u0438<\/a>, <a href=\"https:\/\/teamdeck.io\/bg\/\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435-\u043d\u0430-\u043f\u0440\u043e\u0435\u043a\u0442\u0438\/\u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u0442\u0435-\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438-\u0437\u0430-\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\/\">\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435<\/a>, \u0438 \u0442.\u043d. \u0412\u0441\u0438\u0447\u043a\u0438 \u043d\u0438\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043c\u0435 \u043f\u043e \u043d\u044f\u043a\u043e\u043b\u043a\u043e \u043e\u0442 \u0442\u044f\u0445.<\/p>\n<p style=\"text-align: justify;\">\u0418 \u043d\u0430\u0439-\u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e \u0432\u0441\u0438\u0447\u043a\u0438 \u0438\u043c\u0430\u043c\u0435 \u043f\u043e\u043d\u0435 \u0435\u0434\u0438\u043d \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442, \u0437\u0430 \u043a\u043e\u0439\u0442\u043e \u043f\u043b\u0430\u0449\u0430\u043c\u0435, \u043d\u043e \u043d\u0435 \u0433\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043c\u0435.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-2817\" src=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/pablo-3-960x480.png\" alt=\"\" width=\"960\" height=\"480\" srcset=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114541\/pablo-3-960x480.png 960w, https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114541\/pablo-3-300x150.png 300w, https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114541\/pablo-3-768x384.png 768w, https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114541\/pablo-3.png 1024w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p style=\"text-align: justify;\">\u0412\u0440\u0435\u043c\u0435 \u0435 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u043c \u043d\u0435\u0449\u043e \u043f\u043e \u0432\u044a\u043f\u0440\u043e\u0441\u0430, \u043d\u0430\u043b\u0438?<\/p>\n<h2 style=\"text-align: justify;\"><strong>\u041a\u0430\u043a\u0432\u043e \u0435 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0437\u0430 \u0440\u0430\u0444\u0442\u043e\u0432\u0435?<\/strong><\/h2>\n<p style=\"text-align: justify;\">\"Shelfware\" \u0435 \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u043a\u043e\u0439\u0442\u043e \u0435 \u0431\u0438\u043b \u0437\u0430\u043a\u0443\u043f\u0435\u043d, \u043d\u043e \u043d\u0438\u043a\u043e\u0433\u0430 \u043d\u0435 \u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d.<\/p>\n<p style=\"text-align: justify;\">\u0414\u043d\u0435\u0441, \u0432 \u0441\u0432\u0435\u0442\u0430 \u043d\u0430 \u0440\u0430\u0437\u0440\u0430\u0441\u0442\u0432\u0430\u0449\u0438\u044f \u0441\u0435 \u043f\u0430\u0437\u0430\u0440 \u043d\u0430 <a href=\"https:\/\/www.apptension.com\/blog-posts\/micro-saas-ideas-and-trends\" target=\"_blank\" rel=\"noopener\">SaaS<\/a> \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438, \u0442\u044f \u043c\u043e\u0436\u0435 \u0434\u0430 \u0435 \u0438 \u0442\u0430\u0437\u0438, \u0437\u0430 \u043a\u043e\u044f\u0442\u043e \u0441\u043c\u0435 \u0441\u0435 \u0430\u0431\u043e\u043d\u0438\u0440\u0430\u043b\u0438, \u0430 \u0441\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 \u0441\u043c\u0435 \u0441\u0435 \u043f\u0440\u0435\u043c\u0435\u0441\u0442\u0438\u043b\u0438 \u0438 \u0441\u043c\u0435 \u0437\u0430\u0431\u0440\u0430\u0432\u0438\u043b\u0438 \u0437\u0430 \u043d\u0435\u044f.<\/p>\n<p style=\"text-align: justify;\">\u0414\u0440\u0443\u0433\u043e\u0442\u043e \u043d\u0435\u0449\u043e, \u043a\u043e\u0435\u0442\u043e \u0441\u0438 \u0441\u0442\u0440\u0443\u0432\u0430 \u0434\u0430 \u0437\u0430\u043f\u043e\u043c\u043d\u0438\u0442\u0435, \u0435, \u0447\u0435 \"shelfware\" \u043d\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430, \u0447\u0435 \u0438\u043c\u0430 \u043d\u0435\u0449\u043e \u043d\u0435\u0440\u0435\u0434\u043d\u043e \u0432 \u0441\u0430\u043c\u0438\u044f \u0441\u043e\u0444\u0442\u0443\u0435\u0440. \u0412\u0441\u044a\u0449\u043d\u043e\u0441\u0442 \u0432\u0441\u0435\u043a\u0438 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u043f\u0440\u0435\u0432\u044a\u0440\u043d\u0435 \u0432 \"shelfware\".<\/p>\n<p style=\"text-align: justify;\">\u0412 \u043a\u0440\u0430\u0439\u043d\u0430 \u0441\u043c\u0435\u0442\u043a\u0430 \u0435 \u0438\u043c\u0430\u043b\u043e \u043f\u0440\u0438\u0447\u0438\u043d\u0430 \u0434\u0430 \u0441\u0438 \u043a\u0443\u043f\u0438\u0442\u0435 \u043b\u0438\u0446\u0435\u043d\u0437 \u0438\u043b\u0438 \u0434\u0430 \u0441\u0435 \u0430\u0431\u043e\u043d\u0438\u0440\u0430\u0442\u0435 \u0437\u0430 \u043f\u043b\u0430\u0442\u0435\u043d \u043f\u043b\u0430\u043d. \u041d\u0435 \u0431\u0438\u0445\u0442\u0435 \u0433\u043e \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u043b\u0438, \u0430\u043a\u043e \u0431\u0435\u0448\u0435 \u043b\u043e\u0448 \u0438\u043b\u0438 \u0430\u043a\u043e \u043d\u0435 \u0431\u0435\u0448\u0435 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f.<\/p>\n<h2 style=\"text-align: justify;\"><strong>\u041f\u0440\u0438\u0447\u0438\u043d\u0438, \u043f\u043e\u0440\u0430\u0434\u0438 \u043a\u043e\u0438\u0442\u043e \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u044a\u0442 \u0441\u0435 \u043f\u0440\u0435\u0432\u0440\u044a\u0449\u0430 \u0432 \u0440\u0430\u0444\u0442<\/strong><\/h2>\n<p style=\"text-align: justify;\">\u0412\u0435\u0447\u0435 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0445\u043c\u0435, \u0447\u0435 \u043d\u0435\u0432\u0438\u043d\u0430\u0433\u0438 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044a\u0442 \u0435 \u0432 \u043b\u043e\u0448\u043e\u0442\u043e \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u043e \u043d\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u0430, \u0430 \u0432\u0438\u043d\u0430\u0442\u0430 \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0435 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0430\u0442\u0430 \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044f.<\/p>\n<p style=\"text-align: justify;\">\u0415\u0434\u043d\u0430 \u043e\u0442 \u043f\u0440\u0438\u0447\u0438\u043d\u0438\u0442\u0435, \u043f\u043e\u0440\u0430\u0434\u0438 \u043a\u043e\u0438\u0442\u043e \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u044a\u0442 \u043e\u0442 \u0440\u0430\u0444\u0442\u0430 \u0441\u0442\u0430\u0432\u0430 \u0447\u0430\u0441\u0442 \u043e\u0442 \u0441\u0442\u0435\u043a\u0430 \u0432\u0438, \u0435 \u0437\u0430\u043a\u0443\u043f\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043f\u043e\u0432\u0435\u0447\u0435 \u043b\u0438\u0446\u0435\u043d\u0437\u0438, \u043e\u0442 \u043a\u043e\u0438\u0442\u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u043d\u043e \u0441\u0435 \u043d\u0443\u0436\u0434\u0430\u0435. \u041e\u0441\u043e\u0431\u0435\u043d\u043e \u043a\u043e\u0433\u0430\u0442\u043e \u0438\u043c\u0430 \u043e\u0442\u0441\u0442\u044a\u043f\u043a\u0430.<\/p>\n<p style=\"text-align: justify;\">Techopedia \u0434\u0430\u0432\u0430 \u0434\u043e\u0431\u044a\u0440 \u043f\u0440\u0438\u043c\u0435\u0440 \u0442\u0443\u043a:<\/p>\n<blockquote><p>\n<em>\u041d\u0435\u043a\u0430 \u043f\u0440\u0438\u0435\u043c\u0435\u043c, \u0447\u0435 \u043b\u0438\u0446\u0435\u043d\u0437\u044a\u0442 \u0437\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0435 $100 \u0437\u0430 \u0432\u0441\u0435\u043a\u0438. \u0417\u0430\u043a\u0443\u043f\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 50 \u0442\u0430\u043a\u0438\u0432\u0430 \u043b\u0438\u0446\u0435\u043d\u0437\u0430 \u0449\u0435 \u0441\u0442\u0440\u0443\u0432\u0430 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430 $5000. \u0421\u0435\u0433\u0430 \u043d\u0435\u043a\u0430 \u0441\u0438 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u043c \u043e\u0442\u0441\u0442\u044a\u043f\u043a\u0430 \u043d\u0430 \u0441\u044a\u0449\u0438\u044f \u0442\u043e\u0437\u0438 \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u043a\u043e\u044f\u0442\u043e \u0435 $45 \u0437\u0430 \u043b\u0438\u0446\u0435\u043d\u0437, \u043d\u043e \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0441\u0435 \u043a\u0443\u043f\u044f\u0442 100 \u043e\u0442 \u0442\u044f\u0445. \u0422\u043e\u0432\u0430 \u0434\u0430\u0432\u0430 $4500, \u043a\u043e\u0438\u0442\u043e \u0431\u0438\u0445\u0442\u0435 \u043f\u043b\u0430\u0442\u0438\u043b\u0438, \u0437\u0430\u0449\u043e\u0442\u043e \u0432\u0441\u0435 \u043e\u0449\u0435 \u0441\u0430 \u043f\u043e-\u0435\u0432\u0442\u0438\u043d\u0438, \u043e\u0442\u043a\u043e\u043b\u043a\u043e\u0442\u043e \u043f\u0440\u0435\u0434\u0438.<\/em>\n<\/p><\/blockquote>\n<p style=\"text-align: justify;\">\u0412 \u0442\u043e\u0437\u0438 \u043f\u0440\u0438\u043c\u0435\u0440 \u0434\u043e\u043f\u044a\u043b\u043d\u0438\u0442\u0435\u043b\u043d\u0438\u0442\u0435 50 \u043b\u0438\u0446\u0435\u043d\u0437\u0430 \u0441\u0435 \u043f\u0440\u0435\u0432\u0440\u044a\u0449\u0430\u0442 \u0432 \u0440\u0430\u0444\u0442\u043e\u0432\u0435.<\/p>\n<p style=\"text-align: justify;\">\u0414\u0440\u0443\u0433\u0430 \u043f\u0440\u0438\u0447\u0438\u043d\u0430 \u0435 \u0437\u0430\u043a\u0443\u043f\u0443\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043b\u0438\u0446\u0435\u043d\u0437\u0438 \"\u0437\u0430 \u0432\u0441\u0435\u043a\u0438 \u0441\u043b\u0443\u0447\u0430\u0439\" \u0437\u0430 \u0431\u044a\u0434\u0435\u0449\u0438 \u0441\u043b\u0443\u0436\u0438\u0442\u0435\u043b\u0438. \u0412 \u0442\u043e\u0437\u0438 \u0441\u043b\u0443\u0447\u0430\u0439 \u043c\u043e\u0436\u0435 \u0438 \u0434\u0430 \u0433\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442\u0435 \u0432 \u043a\u0440\u0430\u0439\u043d\u0430 \u0441\u043c\u0435\u0442\u043a\u0430, \u043d\u043e \u043a\u0430\u0442\u043e \u0446\u044f\u043b\u043e \u0442\u043e\u0439 \u0441\u0435 \u043f\u0440\u0435\u0432\u0440\u044a\u0449\u0430 \u0432 \u043e\u0449\u0435 \u0435\u0434\u0438\u043d \u043d\u0435\u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d \u0438\u043b\u0438 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u044a\u0447\u043d\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d \u0440\u0435\u0441\u0443\u0440\u0441 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430.<\/p>\n<p style=\"text-align: justify;\">\u0422\u0440\u0435\u0442\u0438\u044f\u0442 \u0432\u0430\u0440\u0438\u0430\u043d\u0442 \u0441\u0435 \u043e\u0442\u043d\u0430\u0441\u044f \u0434\u043e \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 SaaS \u0438 \u043f\u0440\u043e\u0441\u0442\u043e \u0437\u0430\u0431\u0440\u0430\u0432\u044f \u0437\u0430 <a href=\"http:\/\/cloudzero.com\">\u0433\u0438<\/a>. \u041a\u0430\u0442\u043e \u0440\u044a\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b \u043d\u0430 \u043f\u0440\u043e\u0435\u043a\u0442 \u0438\u043b\u0438 \u0438\u0437\u043f\u044a\u043b\u043d\u0438\u0442\u0435\u043b\u0435\u043d \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e \u0437\u043d\u0430\u0435\u0442\u0435, \u0447\u0435 \u043f\u043b\u0430\u0449\u0430\u0442\u0435 \u043c\u0435\u0441\u0435\u0447\u043d\u043e \u0437\u0430 <a href=\"https:\/\/www.cloudzero.com\/blog\/saas-metrics\" target=\"_blank\" rel=\"noopener\">\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438<\/a>. \u041d\u043e \u0437\u043d\u0430\u0435\u0442\u0435 \u043b\u0438 \u0442\u043e\u0447\u043d\u043e \u0434\u0430\u043b\u0438 \u0442\u0435 \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0432 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u043d\u043e\u0441\u0442?<\/p>\n<p style=\"text-align: justify;\">\u0410\u0431\u043e\u043d\u0430\u043c\u0435\u043d\u0442\u044a\u0442 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 $10 \u0438\u043b\u0438 $60 \u043d\u0430 \u043c\u0435\u0441\u0435\u0446. \u0422\u043e\u0432\u0430 \u0441\u0435 \u0441\u043b\u0443\u0447\u0432\u0430 \u043a\u0430\u043a\u0442\u043e \u0441 \u043d\u0430\u0439-\u0435\u0432\u0442\u0438\u043d\u0438\u0442\u0435 SaaS \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438, \u0442\u0430\u043a\u0430 \u0438 \u0441 \u043f\u043e-\u0441\u043a\u044a\u043f\u0438\u0442\u0435.<\/p>\n<p style=\"text-align: justify;\">\u0421\u0442\u0430\u0432\u0430 \u0434\u0443\u043c\u0430 \u0437\u0430 \u0442\u043e\u0432\u0430, \u0447\u0435 \u043b\u0438\u043f\u0441\u0430\u0442\u0430 \u043d\u0430 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044f \u0432 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430 \u0438 \u043b\u0438\u043f\u0441\u0430\u0442\u0430 \u043d\u0430 \u043a\u043e\u043d\u0442\u0440\u043e\u043b \u0432\u044a\u0440\u0445\u0443 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u043d\u0438\u0442\u0435 <a href=\"https:\/\/teamdeck.io\/bg\/\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435-\u043d\u0430-\u043f\u0440\u043e\u0435\u043a\u0442\u0438\/\u0440\u0430\u0437\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435-\u043d\u0430-\u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435-\u0437\u0430-\u0440\u044a\u043a\u043e\u0432\u043e\/\">\u0440\u0430\u0437\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435<\/a> \u0438 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435, \u043c\u043e\u0436\u0435 \u0434\u0430 \u0434\u043e\u0432\u0435\u0434\u0435 \u0434\u043e \u0437\u0430\u0433\u0443\u0431\u0430 \u043d\u0430 \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0430.<\/p>\n<h2 style=\"text-align: justify;\"><strong>\u041a\u0430\u043a\u0432\u043e \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u0442\u0435, \u0437\u0430 \u0434\u0430 \u0433\u043e \u0438\u0437\u0431\u0435\u0433\u043d\u0435\u0442\u0435?<\/strong><\/h2>\n<p style=\"text-align: justify;\">\u0412\u044a\u043f\u0440\u043e\u0441\u044a\u0442 \u0435:<\/p>\n<blockquote><p>\n<em>\u041a\u0430\u043a \u0434\u0430 \u0438\u0437\u0431\u0435\u0440\u0435\u0442\u0435 \u043f\u0440\u0430\u0432\u0438\u043b\u043d\u0438\u044f \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0438 \u0434\u0430 \u0432\u044a\u0432\u0435\u0434\u0435\u0442\u0435 \u0441\u043b\u0443\u0436\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0441\u0438 \u0432 \u0440\u0435\u0430\u043b\u043d\u0430 \u0443\u043f\u043e\u0442\u0440\u0435\u0431\u0430?<\/em>\n<\/p><\/blockquote>\n<p style=\"text-align: justify;\">\u041a\u0430\u043a\u0442\u043e \u0432\u0438\u0436\u0434\u0430\u0442\u0435, \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044a\u0442 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0441\u0432\u0435\u0434\u0435\u043d \u0434\u043e \u0434\u0432\u0435 \u043e\u0441\u043d\u043e\u0432\u043d\u0438 \u043f\u0440\u0435\u0434\u0438\u0437\u0432\u0438\u043a\u0430\u0442\u0435\u043b\u0441\u0442\u0432\u0430:<\/p>\n<ol style=\"text-align: justify;\">\n<li>\u041a\u0430\u043a \u0434\u0430 \u0438\u0437\u0431\u0435\u0440\u0435\u0442\u0435 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0438\u044f \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f.<\/li>\n<li>\u041a\u0430\u043a \u0434\u0430 \u0433\u043e \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u0435, \u0442\u0430\u043a\u0430 \u0447\u0435 \u0441\u043b\u0443\u0436\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0432\u0438 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u043d\u043e \u0434\u0430 \u0433\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442.<\/li>\n<\/ol>\n<p style=\"text-align: justify;\">\u041d\u0435\u043a\u0430 \u0437\u0430\u043f\u043e\u0447\u043d\u0435\u043c \u0441 \u0438\u0437\u0431\u043e\u0440\u0430 \u043d\u0430 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u0441\u043e\u0444\u0442\u0443\u0435\u0440.<\/p>\n<p style=\"text-align: justify;\">\u041a\u043e\u0433\u0430\u0442\u043e \u043f\u0440\u043e\u0443\u0447\u0432\u0430\u0442\u0435 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f, \u043c\u043e\u0436\u0435 \u0434\u0430 \u0441\u0435 \u0441\u0431\u043b\u044a\u0441\u043a\u0430\u0442\u0435 \u0441 \u043c\u043d\u043e\u0433\u043e \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438. \u0410\u043a\u043e \u043f\u043e\u043f\u0438\u0442\u0430\u0442\u0435 \u043f\u0440\u0438\u044f\u0442\u0435\u043b\u0438 \u0438 \u043a\u043e\u043b\u0435\u0433\u0438, \u0449\u0435 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 \u043c\u043d\u043e\u0433\u043e \u0432\u044a\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438, \u043d\u043e \u043e\u0431\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u043e \u0442\u0435 \u0449\u0435 \u0432\u0438 \u043f\u0440\u0435\u043f\u043e\u0440\u044a\u0447\u0430\u0442 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438.<\/p>\n<p style=\"text-align: justify;\">\u041a\u0430\u043a \u0434\u0430 \u0440\u0435\u0448\u0438\u043c \u043a\u043e\u044f \u0435 \u043d\u0430\u0439-\u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0430\u0442\u0430\u00a0<em>\u043d\u0430\u0439-\u0434\u043e\u0431\u044a\u0440<\/em>? \u0418 \u043a\u0430\u043a\u0432\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0432\u0430 \u0442\u043e\u0432\u0430?<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2820\" src=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/pablo-2-960x480.png\" alt=\"\" width=\"960\" height=\"480\" srcset=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114539\/pablo-2-960x480.png 960w, https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114539\/pablo-2-300x150.png 300w, https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114539\/pablo-2-768x384.png 768w, https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/25114539\/pablo-2.png 1024w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p style=\"text-align: justify;\">Amanda Moskowitz \u043f\u0440\u0435\u043f\u043e\u0440\u044a\u0447\u0432\u0430 \u0442\u0435\u0437\u0438\u00a0<a href=\"https:\/\/zapier.com\/blog\/best-business-software\/\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/zapier.com\/blog\/best-business-software\/\">10 \u0441\u0442\u044a\u043f\u043a\u0438 \u043f\u0440\u0438 \u0438\u0437\u0431\u043e\u0440\u0430 \u043d\u0430 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u044f \u0441\u043e\u0444\u0442\u0443\u0435\u0440<\/a>\u00a0\u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f, \u043d\u043e \u043d\u0435\u043a\u0430 \u0441\u0435 \u0441\u044a\u0441\u0440\u0435\u0434\u043e\u0442\u043e\u0447\u0438\u043c \u0432\u044a\u0440\u0445\u0443 \u043f\u044a\u0440\u0432\u0438\u0442\u0435 \u0442\u0440\u0438 \u043e\u0442 \u043d\u0435\u0439\u043d\u0438\u044f \u0441\u043f\u0438\u0441\u044a\u043a:<\/p>\n<h2 style=\"text-align: justify;\"><strong>\u0421\u044a\u0441\u0440\u0435\u0434\u043e\u0442\u043e\u0447\u0435\u0442\u0435 \u0441\u0435 \u0432\u044a\u0440\u0445\u0443 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0441\u0438<\/strong><\/h2>\n<p style=\"text-align: justify;\">\u041a\u0430\u043a\u0442\u043e \u043a\u0430\u0437\u0430 \u041c\u043e\u0441\u043a\u043e\u0432\u0438\u0446, \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0442\u0430 \u0441\u0430 \u0441\u0430\u043c\u043e \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0437\u0430 \u043f\u043e\u0441\u0442\u0438\u0433\u0430\u043d\u0435 \u043d\u0430 \u0446\u0435\u043b\u0438\u0442\u0435 \u043d\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0442\u0430. \u0417\u0430\u0442\u043e\u0432\u0430 \u0435 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0435 \u043f\u044a\u0440\u0432\u043e \u0434\u0430 \u043f\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u0435 \u0441\u0430\u043c\u0438\u0442\u0435 \u0446\u0435\u043b\u0438: \u043a\u0430\u043a\u0442\u043e \u043a\u0440\u0430\u0442\u043a\u043e\u0441\u0440\u043e\u0447\u043d\u0438\u0442\u0435, \u0442\u0430\u043a\u0430 \u0438 \u0434\u044a\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u0438\u0442\u0435. \u0421\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 \u0435 \u0432\u0440\u0435\u043c\u0435 \u0434\u0430 \u043d\u0430\u043c\u0435\u0440\u0438\u0442\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442, \u043a\u043e\u0439\u0442\u043e \u0449\u0435 \u0432\u0438 \u043f\u043e\u043c\u043e\u0433\u043d\u0435 \u0434\u0430 \u0433\u0438 \u043f\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u0435.<\/p>\n<h3 style=\"text-align: justify;\"><strong>\u0410\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u0439\u0442\u0435 \u043d\u0443\u0436\u0434\u0438\u0442\u0435 \u0441\u0438<\/strong><\/h3>\n<p style=\"text-align: justify;\">\u041d\u0435 \u0441\u044a\u0449\u0435\u0441\u0442\u0432\u0443\u0432\u0430 \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u0435\u043d \u0441\u043e\u0444\u0442\u0443\u0435\u0440, \u043a\u043e\u0439\u0442\u043e \u0434\u0430 \u0435 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u0437\u0430 \u0432\u0441\u0438\u0447\u043a\u0438. \u0412\u043c\u0435\u0441\u0442\u043e \u0442\u043e\u0432\u0430 \u0441\u0435 \u0441\u044a\u0441\u0440\u0435\u0434\u043e\u0442\u043e\u0447\u0435\u0442\u0435 \u0432\u044a\u0440\u0445\u0443 \u043d\u0443\u0436\u0434\u0438\u0442\u0435 \u0441\u0438: \u0442\u0440\u044f\u0431\u0432\u0430 \u043b\u0438 \u0434\u0430 \u0441\u043b\u0435\u0434\u0438\u0442\u0435 \u0445\u043e\u0434\u0430 \u043d\u0430 \u0434\u0430\u0434\u0435\u043d \u043f\u0440\u043e\u0435\u043a\u0442, \u0434\u0430 \u043e\u0442\u0447\u0438\u0442\u0430\u0442\u0435 \u0432\u0440\u0435\u043c\u0435\u0442\u043e \u043d\u0430 \u0441\u043b\u0443\u0436\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0441\u0438, \u0434\u0430 \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u0442\u0435 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435, \u0434\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0432\u0430\u0442\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435 \u0441\u0438 \u0441 \u043f\u043e\u043c\u043e\u0449\u0442\u0430 \u043d\u0430 CRM, \u0434\u0430 \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0430\u0442\u0435 \u043f\u0440\u0438\u0441\u044a\u0441\u0442\u0432\u0438\u0435\u0442\u043e \u0441\u0438 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u043d\u0438\u0442\u0435 \u043c\u0440\u0435\u0436\u0438?<\/p>\n<p style=\"text-align: justify;\">\u0420\u0430\u0437\u0431\u0435\u0440\u0435\u0442\u0435 \u043a\u0430\u043a\u0432\u043e \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u043d\u0430\u043f\u0440\u0430\u0432\u0438\u0442\u0435 \u0441 \u0434\u0430\u0434\u0435\u043d \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0438 \u0441\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 \u043d\u0430\u043c\u0435\u0440\u0435\u0442\u0435 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u0435\u043d \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0437\u0430 \u0442\u0430\u0437\u0438 \u0440\u0430\u0431\u043e\u0442\u0430.<\/p>\n<h2 style=\"text-align: justify;\">\u041d\u0430\u043f\u0440\u0430\u0432\u0435\u0442\u0435 \u043f\u0440\u043e\u0443\u0447\u0432\u0430\u043d\u0435<\/h2>\n<p style=\"text-align: justify;\">\u0421\u043b\u0435\u0434 \u043a\u0430\u0442\u043e \u0432\u0435\u0447\u0435 \u0437\u043d\u0430\u0435\u0442\u0435 \u043a\u0430\u043a\u0432\u0438 \u0441\u0430 \u0431\u0438\u0437\u043d\u0435\u0441 \u0446\u0435\u043b\u0438\u0442\u0435 \u0432\u0438 \u0438 \u043a\u0430\u043a\u0432\u043e \u0442\u043e\u0447\u043d\u043e \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u043f\u043e\u0441\u0442\u0438\u0433\u043d\u0435\u0442\u0435 \u0441 \u043f\u043e\u043c\u043e\u0449\u0442\u0430 \u043d\u0430 \u0434\u0430\u0434\u0435\u043d \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442, \u043d\u0435\u043a\u0430 \u0434\u0430 \u043d\u0430\u043c\u0435\u0440\u0438\u043c \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u044f \u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f.<\/p>\n<p style=\"text-align: justify;\">\u041f\u0430\u0442\u0440\u0438\u0446\u0438\u044f \u041c\u0430\u0440\u043a\u043e\u0432\u0441\u043a\u0430, \u043c\u0435\u043d\u0438\u0434\u0436\u044a\u0440 \"\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438\", \u0441\u043f\u043e\u0434\u0435\u043b\u0438 \u0441\u0432\u043e\u0438\u0442\u0435 \u0432\u0438\u0436\u0434\u0430\u043d\u0438\u044f \u0437\u0430 \u0442\u043e\u0437\u0438 \u043f\u0440\u043e\u0446\u0435\u0441 \u0432 \u0441\u0442\u0430\u0442\u0438\u044f\u0442\u0430 \u0441\u0438 \"<a href=\"https:\/\/blog.apptension.com\/2017\/03\/21\/marketing-ops-the-art-of-managing-chaos\/\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/blog.apptension.com\/2017\/03\/21\/marketing-ops-the-art-of-managing-chaos\/\">\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438: \u0418\u0437\u043a\u0443\u0441\u0442\u0432\u043e\u0442\u043e \u0434\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0432\u0430\u0448 \u0445\u0430\u043e\u0441\u0430<\/a>\". \u041e\u0442 \u043d\u0435\u0439\u043d\u0438\u044f \u043e\u043f\u0438\u0442 \u0441\u0442\u0430\u0432\u0430 \u044f\u0441\u043d\u043e, \u0447\u0435 \u043d\u0430\u043c\u0438\u0440\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043f\u0435\u0440\u0444\u0435\u043a\u0442\u043d\u0438\u044f \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0435 \u043f\u043e-\u0441\u043a\u043e\u0440\u043e \u0432\u044a\u043f\u0440\u043e\u0441 \u043d\u0430 \u0438\u0442\u0435\u0440\u0430\u0446\u0438\u044f \u043d\u0430 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435\u0442\u043e \u043d\u0430 \u043f\u0440\u043e\u0446\u0435\u0441\u0430.<\/p>\n<p style=\"text-align: justify;\">\u041a\u043b\u044e\u0447\u044a\u0442 \u043a\u044a\u043c \u043d\u0430\u043c\u0438\u0440\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438\u044f \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u0435 \u0432 \u0442\u0435\u0441\u0442\u0432\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u0438 \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u0438. \u0420\u0435\u0433\u0438\u0441\u0442\u0440\u0438\u0440\u0430\u0439\u0442\u0435 \u0441\u0435 \u0437\u0430 \u043f\u0440\u043e\u0431\u043d\u0438\u0442\u0435 \u0432\u0435\u0440\u0441\u0438\u0438, \u0437\u0430 \u0434\u0430 \u0433\u0438 \u0438\u0437\u043f\u0440\u043e\u0431\u0432\u0430\u0442\u0435 \u0431\u0435\u0437\u043f\u043b\u0430\u0442\u043d\u043e. \u0421\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 \u0441\u0440\u0430\u0432\u043d\u0435\u0442\u0435 \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438\u0442\u0435 \u0438 \u0438\u0437\u0431\u0435\u0440\u0435\u0442\u0435 \u0442\u043e\u0437\u0438, \u043a\u043e\u0439\u0442\u043e \u0432\u0438 \u043f\u043e\u0434\u0445\u043e\u0436\u0434\u0430 \u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0435.<\/p>\n<h3 style=\"text-align: justify;\"><strong>\u0412\u0437\u0435\u043c\u0435\u0442\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u0437\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0441 \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u043d \u0446\u0435\u043d\u043e\u0432\u0438 \u043f\u043b\u0430\u043d<\/strong><\/h3>\n<p style=\"text-align: justify;\">\u0410\u043a\u043e \u0442\u044a\u0440\u0441\u0438\u0442\u0435 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0437\u0430 \u0435\u043a\u0438\u043f\u0430 \u0441\u0438, \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u043d\u043e \u0437\u0430 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0438\u0442\u0435 \u0438 \u0431\u044a\u0434\u0435\u0449\u0438\u0442\u0435 \u0441\u043b\u0443\u0436\u0438\u0442\u0435\u043b\u0438, \u043c\u043e\u0436\u0435 \u0434\u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u0430\u0442\u0435 \u0432 \u0442\u0430\u043a\u044a\u0432 \u0441 \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u043d \u0446\u0435\u043d\u043e\u0432\u0438 \u043f\u043b\u0430\u043d.<\/p>\n<p style=\"text-align: justify;\">\u0422\u043e\u0432\u0430 \u0435 \u043e\u0441\u043e\u0431\u0435\u043d\u043e \u0447\u0435\u0441\u0442\u043e \u0441\u0440\u0435\u0449\u0430\u043d\u043e \u043f\u0440\u0438 <a href=\"https:\/\/www.apptension.com\/blog-posts\/micro-saas-ideas-and-trends\">SaaS<\/a> \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438. \u0422\u0435 \u0447\u0435\u0441\u0442\u043e \u0432\u0438 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430\u0442 \u0434\u0430 \u0438\u0437\u0431\u0438\u0440\u0430\u0442\u0435 \u043c\u0435\u0436\u0434\u0443 \u043f\u043b\u0430\u043d\u043e\u0432\u0435, \u043a\u043e\u0438\u0442\u043e \u0437\u0430\u0432\u0438\u0441\u044f\u0442 \u043e\u0442 \u0442\u043e\u0432\u0430 \u043a\u043e\u043b\u043a\u043e \u0434\u0443\u0448\u0438 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430.<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/buffer.com\/pricing\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/buffer.com\/pricing\">\u0426\u0435\u043d\u043e\u0432\u0438 \u043f\u043b\u0430\u043d \u043d\u0430 Buffer<\/a>\u00a0\u0435 \u0447\u0443\u0434\u0435\u0441\u0435\u043d \u043f\u0440\u0438\u043c\u0435\u0440 \u0437\u0430 \u0442\u043e\u0432\u0430.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2821\" src=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/buffer-pricing.png\" alt=\"\" width=\"571\" height=\"654\" srcset=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/15115308\/buffer-pricing.png 571w, https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/15115308\/buffer-pricing-262x300.png 262w\" sizes=\"auto, (max-width: 571px) 100vw, 571px\" \/><\/p>\n<p style=\"text-align: justify;\">\u0414\u0440\u0443\u0433\u043e \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u0435 \u0433\u044a\u0432\u043a\u0430\u0432\u043e\u0442\u043e \u0446\u0435\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u0443\u0432\u0430\u043d\u0435, \u043a\u043e\u0435\u0442\u043e \u0432\u0438 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0432\u0430 \u0434\u0430 \u0432\u044a\u0432\u0435\u0434\u0435\u0442\u0435 \u0442\u043e\u0447\u043d\u0438\u044f \u0431\u0440\u043e\u0439 \u0445\u043e\u0440\u0430, \u043a\u043e\u0438\u0442\u043e \u0449\u0435 \u043f\u043e\u043b\u0443\u0447\u0430\u0442 \u0434\u043e\u0441\u0442\u044a\u043f \u0434\u043e \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u0430, \u0438 \u0441\u043b\u0435\u0434 \u0442\u043e\u0432\u0430 \u0434\u0430 \u0438\u0437\u0447\u0438\u0441\u043b\u0438\u0442\u0435 \u043f\u043b\u0430\u0449\u0430\u043d\u0435\u0442\u043e \u0432\u044a\u0437 \u043e\u0441\u043d\u043e\u0432\u0430 \u043d\u0430 \u043d\u0435\u0433\u043e.<\/p>\n<p style=\"text-align: justify;\">Teamdeck, \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0437\u0430 \u043f\u043b\u0430\u043d\u0438\u0440\u0430\u043d\u0435 \u043d\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435 \u0438 \u043f\u0440\u043e\u0441\u043b\u0435\u0434\u044f\u0432\u0430\u043d\u0435 \u043d\u0430 \u0432\u0440\u0435\u043c\u0435\u0442\u043e, \u0440\u0430\u0431\u043e\u0442\u0438 \u043f\u043e \u0442\u043e\u0437\u0438 \u0446\u0435\u043d\u043e\u0432\u0438 \u043c\u043e\u0434\u0435\u043b.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2822\" src=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/ezgif.com-crop-3-3.gif\" alt=\"\" width=\"600\" height=\"151\" \/><\/p>\n<p style=\"text-align: justify;\">\u041f\u0440\u0435\u0434\u0438 \u0434\u0430 \u0441\u0435 \u0440\u0435\u0433\u0438\u0441\u0442\u0440\u0438\u0440\u0430\u0442\u0435 \u0437\u0430 \u043f\u043b\u0430\u0442\u0435\u043d \u043f\u043b\u0430\u043d \u0438\u043b\u0438 \u0434\u0430 \u0437\u0430\u043a\u0443\u043f\u0438\u0442\u0435 \u043b\u0438\u0446\u0435\u043d\u0437\u0438, \u043c\u043e\u0436\u0435 \u0434\u0430 \u0438\u0441\u043a\u0430\u0442\u0435 \u0434\u0430 \u043e\u0442\u0433\u043e\u0432\u043e\u0440\u0438\u0442\u0435 \u043d\u0430 \u0442\u0435\u0437\u0438 \u0434\u0432\u0430 \u0432\u044a\u043f\u0440\u043e\u0441\u0430:<\/p>\n<h2 style=\"text-align: justify;\"><strong>\u041f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u043b\u0438 \u0435 \u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f?<\/strong><\/h2>\n<p style=\"text-align: justify;\">\u0418\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044a\u0442 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u043e\u0442\u0440\u0430\u0437\u044f\u0432\u0430 \u043d\u0438\u0432\u043e\u0442\u043e \u043d\u0430 \u0437\u0440\u044f\u043b\u043e\u0441\u0442 \u043d\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u0438 \u0434\u0430 \u043c\u043e\u0436\u0435 \u0434\u0430 \u0440\u0430\u0441\u0442\u0435 \u0437\u0430\u0435\u0434\u043d\u043e \u0441 \u0432\u0430\u0441.<\/p>\n<ul style=\"text-align: justify;\">\n<li>\u0418\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u043b\u0438 \u0435 \u0437\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d \u0440\u0430\u0437\u043c\u0435\u0440\/\u0442\u0438\u043f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f (\u0430\u0433\u0435\u043d\u0446\u0438\u044f, \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u0435 \u0438 \u0442.\u043d.)? \u0410\u043a\u043e \u0435 \u0442\u0430\u043a\u0430, \u043e\u0442\u0433\u043e\u0432\u0430\u0440\u044f \u043b\u0438 \u043d\u0430 \u043e\u043f\u0438\u0441\u0430\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f?<\/li>\n<li>\u0420\u0430\u0437\u043f\u043e\u0437\u043d\u0430\u0432\u0430\u0442\u0435 \u043b\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435, \u043a\u043e\u0438\u0442\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442 \u0442\u043e\u0437\u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442? \u041f\u043e\u0434\u043e\u0431\u043d\u0438 \u043b\u0438 \u0441\u0430 \u043d\u0430 \u0432\u0430\u0441?<\/li>\n<li>\u041c\u043e\u0436\u0435 \u043b\u0438 \u0434\u0430 \u0441\u0435 \u0440\u0430\u0437\u0448\u0438\u0440\u044f\u0432\u0430 \u0437\u0430\u0435\u0434\u043d\u043e \u0441 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f?<\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\"><strong>\u041f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u043b\u0438 \u0435 \u0437\u0430 \u0432\u0430\u0448\u0438\u044f \u0435\u043a\u0438\u043f?<\/strong><\/h2>\n<p style=\"text-align: justify;\">\u0418\u0437\u0431\u0440\u0430\u043d\u0438\u044f\u0442 \u043e\u0442 \u0432\u0430\u0441 \u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0435 \u0443\u0434\u043e\u0431\u0435\u043d \u0437\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435 \u043e\u0442 \u0432\u0441\u0438\u0447\u043a\u0438 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438, \u0432 \u043f\u0440\u043e\u0442\u0438\u0432\u0435\u043d \u0441\u043b\u0443\u0447\u0430\u0439 \u0442\u043e\u0439 \u0431\u044a\u0440\u0437\u043e \u0449\u0435 \u0431\u044a\u0434\u0435 \u0438\u0437\u043e\u0441\u0442\u0430\u0432\u0435\u043d.<\/p>\n<ul style=\"text-align: justify;\">\n<li>\u041f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u043b\u0438 \u0435 \u0437\u0430 \u043c\u043e\u0431\u0438\u043b\u043d\u0438 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430?<\/li>\n<li>\u041e\u0441\u0438\u0433\u0443\u0440\u044f\u0432\u0430 \u043b\u0438 \u0441\u0438\u043d\u0445\u0440\u043e\u043d\u0438\u0437\u0430\u0446\u0438\u044f \u0432 \u0440\u0435\u0430\u043b\u043d\u043e \u0432\u0440\u0435\u043c\u0435?<\/li>\n<li>\u041f\u043e\u0434\u0445\u043e\u0434\u044f\u0449 \u043b\u0438 \u0435 \u0437\u0430 \u0445\u043e\u0440\u0430, \u043a\u043e\u0438\u0442\u043e \u0440\u0430\u0431\u043e\u0442\u044f\u0442 \u043d\u0430 \u043d\u0435\u043f\u044a\u043b\u043d\u043e \u0440\u0430\u0431\u043e\u0442\u043d\u043e \u0432\u0440\u0435\u043c\u0435?<\/li>\n<li>\u0423\u0434\u043e\u0431\u0435\u043d \u043b\u0438 \u0435 \u0437\u0430 \u0440\u0435\u0434\u043e\u0432\u043d\u0438\u0442\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438? \u042f\u0441\u043d\u0438 \u043b\u0438 \u0441\u0430 \u0440\u0435\u0437\u0435\u0440\u0432\u0430\u0446\u0438\u0438\u0442\u0435 \u043e\u0442 \u043f\u0440\u044a\u0432 \u043f\u043e\u0433\u043b\u0435\u0434?<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">\u0410\u043a\u043e \u043e\u0442\u0433\u043e\u0432\u043e\u0440\u044a\u0442 \u0435 \"\u0434\u0430\" \u0438 \u043d\u0430 \u0434\u0432\u0430\u0442\u0430 \u0432\u044a\u043f\u0440\u043e\u0441\u0430, \u0441\u0435\u0433\u0430 \u0435 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0438\u044f\u0442 \u043c\u043e\u043c\u0435\u043d\u0442 \u0434\u0430 \u0437\u0430\u043f\u043e\u0437\u043d\u0430\u0435\u0442\u0435 \u0435\u043a\u0438\u043f\u0430 \u0441\u0438 \u0441 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430.<\/p>\n<p style=\"text-align: justify;\"><em>\u0417\u0430\u00a0<\/em><strong><em>\u043e\u0449\u0435 \u0441\u044a\u0432\u0435\u0442\u0438 \u0438 \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u043d\u0438 \u0441\u043f\u0438\u0441\u044a\u0446\u0438<\/em><\/strong><em>\u00a0\u043e\u0442\u043d\u043e\u0441\u043d\u043e \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435 \u0438 \u0438\u0437\u0431\u043e\u0440\u0430 \u043d\u0430<br \/>\n\u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0438\u0442\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0437\u0430 \u0432\u0430\u0448\u0430\u0442\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f,\u00a0<\/em><strong><em>\u0438\u0437\u0442\u0435\u0433\u043b\u0435\u0442\u0435 \u043d\u0430\u0448\u0430\u0442\u0430 \u0431\u0435\u0437\u043f\u043b\u0430\u0442\u043d\u0430 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430 \u043a\u043d\u0438\u0433\u0430<\/em><\/strong><em>\u00a0\u043d\u0430\u00a0<\/em><a href=\"https:\/\/teamdeck.io\/bg\/\u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430-\u043a\u043d\u0438\u0433\u0430\/\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/teamdeck.io\/ebook\"><em>\u043d\u0430\u0439-\u0434\u043e\u0431\u0440\u0438 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435<\/em><\/a><em>.<\/em><\/p>\n<h2 style=\"text-align: justify;\"><strong>\u0412\u0437\u0435\u043c\u0435\u0442\u0435 \u0432\u0441\u0438\u0447\u043a\u0438 \u043d\u0430 \u0431\u043e\u0440\u0434\u0430<\/strong><\/h2>\n<p style=\"text-align: justify;\">\u0421\u0435\u0433\u0430 \u0435 \u043c\u043e\u043c\u0435\u043d\u0442\u044a\u0442 \u0434\u0430 \u0437\u0430\u043f\u043e\u0437\u043d\u0430\u0435\u0442\u0435 \u043e\u0441\u0442\u0430\u043d\u0430\u043b\u0430\u0442\u0430 \u0447\u0430\u0441\u0442 \u043e\u0442 \u0435\u043a\u0438\u043f\u0430 \u0441\u044a\u0441 \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u0430, \u043a\u043e\u0439\u0442\u043e \u0441\u0442\u0435 \u0438\u0437\u0431\u0440\u0430\u043b\u0438.<\/p>\n<p style=\"text-align: justify;\">\u041a\u0430\u043a\u0432\u043e \u0442\u043e\u0447\u043d\u043e \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0432\u0430 \u043f\u0440\u0438\u0435\u043c\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0441\u043e\u0444\u0442\u0443\u0435\u0440? \u0411\u0440\u0430\u043d\u0434\u044a\u043d \u0411\u0440\u0443\u0441 \u0433\u043e \u0434\u0435\u0444\u0438\u043d\u0438\u0440\u0430 \u0434\u043e\u0431\u0440\u0435 \u0432 \u043a\u043d\u0438\u0433\u0430\u0442\u0430 \u0441\u0438 \"The Shelfware Problem\":<\/p>\n<blockquote><p>\n\"\u041f\u0440\u0438\u0435\u043c\u0430\u043d\u0435\u0442\u043e \u0435 \u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u043d\u043e \u0438 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u043d\u0435 \u043d\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f \u0438\u043b\u0438 \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u043d\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430, \u043a\u043e\u0435\u0442\u043e \u0432\u043e\u0434\u0438 \u0434\u043e \u043f\u043e\u0441\u0442\u0438\u0433\u0430\u043d\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441 \u0446\u0435\u043b\u0438\u0442\u0435 \u043f\u043e \u0438\u0437\u043c\u0435\u0440\u0438\u043c \u043d\u0430\u0447\u0438\u043d.\"\n<\/p><\/blockquote>\n<p style=\"text-align: justify;\">\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u044a\u0442 \u0435, \u0447\u0435 \u0432 \u0440\u0435\u0430\u043b\u043d\u0438\u044f \u0441\u0432\u044f\u0442 \u043d\u0435 \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u0434\u0430 \u043a\u0430\u0436\u0435\u0442\u0435 \u043d\u0430 \u0435\u043a\u0438\u043f\u0430 \u0441\u0438 \u0434\u0430 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430 \u0438\u0437\u0431\u0440\u0430\u043d\u0438\u044f \u043e\u0442 \u0432\u0430\u0441 \u0441\u043e\u0444\u0442\u0443\u0435\u0440.<\/p>\n<p style=\"text-align: justify;\">\u0422\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u043e\u0442\u0434\u0435\u043b\u0438\u0442\u0435 \u0432\u0440\u0435\u043c\u0435 \u0437\u0430 \u0432\u044a\u0432\u0435\u0436\u0434\u0430\u043d\u0435 \u043d\u0430 \u0441\u043b\u0443\u0436\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0441\u0438. \u041a\u0430\u043a\u0442\u043e \u043a\u0430\u0437\u0432\u0430 \u0410\u043c\u0430\u043d\u0434\u0430 \u041c\u043e\u0441\u043a\u043e\u0432\u0438\u0446:<\/p>\n<blockquote><p>\n\"\u041d\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u043e\u0442\u043a\u0440\u0438\u0432\u0430\u0439\u0442\u0435 \u043d\u043e\u0432\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435: \u0443\u0432\u0435\u0440\u0435\u0442\u0435 \u0441\u0435, \u0447\u0435 \u0432\u0441\u0438\u0447\u043a\u0438 \u0432 \u0435\u043a\u0438\u043f\u0430 \u0432\u0438 \u0433\u043e \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430\u0442.\"\n<\/p><\/blockquote>\n<p style=\"text-align: justify;\">\u0410\u043a\u043e \u0442\u043e\u0432\u0430 \u0432\u0438 \u0437\u0432\u0443\u0447\u0438 \u043e\u0447\u0435\u0432\u0438\u0434\u043d\u043e, \u043d\u0435 \u0437\u0430\u0431\u0440\u0430\u0432\u044f\u0439\u0442\u0435, \u0447\u0435 \"\u043f\u0440\u0438\u0431\u043b\u0438\u0437\u0438\u0442\u0435\u043b\u043d\u043e 50% \u043e\u0442 \u043b\u0438\u0446\u0435\u043d\u0437\u0438\u0442\u0435 \u0437\u0430 CRM \u043d\u0435 \u0441\u0435 \u0434\u043e\u043a\u043e\u0441\u0432\u0430\u0442\", \u043a\u0430\u043a\u0442\u043e \u043a\u0430\u0437\u0432\u0430 \u0411\u0440\u0430\u043d\u0434\u044a\u043d \u0411\u0440\u0443\u0441.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid redl-row-section feature-row vc_custom_1574416816256 vc_row-o-equal-height vc_row-o-content-middle vc_row-flex padding-medium bgv-default bgh-default halign-center\"><\/div><div class=\"vc_row wpb_row vc_row-fluid redl-row-section vc_row-o-content-middle vc_row-flex padding-default bgv-default bgh-default halign-default\"><div class=\"wpb_column vc_column_container text-center vc_col-sm-12 padding-default bgv-default bgh-default halign-center\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2 style=\"text-align: center;\"><strong>\u041f\u043b\u0430\u043d\u0438\u0440\u0430\u043d\u0435\u0442\u043e \u043d\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435 \u043d\u0438\u043a\u043e\u0433\u0430 \u043d\u044f\u043c\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435 \u0440\u0430\u0444\u0442 \u0432 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u043f\u0440\u043e\u0435\u043a\u0442\u0438!<\/strong><\/h2>\n<h2 style=\"text-align: center;\"><strong>\u041e\u043f\u0438\u0442\u0430\u0439\u0442\u0435 \u043d\u0430\u0448\u0438\u0442\u0435 <a href=\"https:\/\/teamdeck.io\/bg\/\">\u0441\u043e\u0444\u0442\u0443\u0435\u0440 \u0437\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0440\u0435\u0441\u0443\u0440\u0441\u0438\u0442\u0435<\/a> \u0447\u043b\u0435\u043d\u043e\u0432\u0435\u0442\u0435 \u043d\u0430 \u0435\u043a\u0438\u043f\u0430 \u0432\u0438 \u0449\u0435 \u0445\u0430\u0440\u0435\u0441\u0430\u0442. \u041d\u0435\u043a\u0430 \u0437\u043d\u0430\u044f\u0442 \u0437\u0430\u0449\u043e \u0441\u0435 \u0438\u0437\u043f\u043e\u043b\u0437\u0432\u0430 \u043e\u0442 \u0438\u0437\u0432\u0435\u0441\u0442\u043d\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438 \u0438 \u0441\u043e\u0444\u0442\u0443\u0435\u0440\u043d\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438<\/strong><\/h2>\n\n\t\t<\/div>\n\t<\/div>\n<a class=\"redl-btn   vc_custom_1596025898618 redl-btn-medium redl-btn-69d06d0468510 btn-icon-left redl-btn redl-btn-two vc_custom_1551260371526 redl-btn-medium redl-btn-5f2168a4adf5d btn-hover-one btn-icon-right signup-top\" href=\"https:\/\/app.teamdeck.io\/register\">\u041f\u043e\u043b\u0443\u0447\u0435\u0442\u0435 30-\u0434\u043d\u0435\u0432\u0435\u043d \u0431\u0435\u0437\u043f\u043b\u0430\u0442\u0435\u043d \u043f\u0440\u043e\u0431\u0435\u043d \u043f\u0435\u0440\u0438\u043e\u0434<\/a><div class=\"vc_empty_space\"   style=\"height: 32px\" ><span class=\"vc_empty_space_inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"Shelfware is a software that has been purchased but never used. How to make sure your company doesn&#8217;t waste money on underutilized software?","protected":false},"author":3,"featured_media":5264,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,30],"tags":[28,31],"class_list":["post-2816","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-project-management","category-toolbox","tag-project-manager","tag-toolbox"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Shelfware - Stop Wasting Money On Software You Don\u2019t Use<\/title>\n<meta name=\"description\" content=\"Shelfware is a software that has been purchased but never used. 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How to make sure your company doesn&#039;t waste money on underutilized software?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/teamdeck.io\/bg\/\u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435-\u043d\u0430-\u043f\u0440\u043e\u0435\u043a\u0442\u0438\/shelfware-\u0441\u043f\u0440\u0435\u0442\u0435-\u0434\u0430-\u0433\u0443\u0431\u0438\u0442\u0435-\u043f\u0430\u0440\u0438-\u0441\u043e\u0444\u0442\u0443\u0435\u0440-\u043d\u0435-\u0438\u0437\u043f\/\" \/>\n<meta property=\"og:site_name\" content=\"Teamdeck\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/helloteamdeck\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-27T09:59:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-16T10:44:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.teamdeck.io\/uploads\/website\/2017\/09\/william-iven-19843.jpg\" \/>\n<meta name=\"author\" content=\"Pawe\u0142 Ha\u0142abuda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Shelfware: Stop wasting money on software you don&#039;t use\" \/>\n<meta name=\"twitter:description\" content=\"Shelfware is a software that has been purchased but never used. 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